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Ideas to gamify your next project

Case studies, tips and trends on gamification applied to events, training and recruitment.

Producto y marketing

Sales challenges: how to practise customer conversations without traditional quizzes

Practise realistic sales conversations through branching scenarios, role-play, simulated customers and feedback without relying on traditional quizzes.

November 13, 20267 min read
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Producto y marketing

Gamified product training for sales teams

Turn product training into sales practice with scenarios, objections, feedback and meaningful measures that help teams apply what they learn.

November 6, 20267 min read
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Diseño y tecnología

Template or bespoke project: how much customisation does your activity really need?

Template, modular solution or bespoke project: choose the right level of customisation based on objectives, experience, integrations, timing and total cost.

October 30, 20267 min read
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Producto y marketing

How to turn the customer journey into an interactive experience

Turn the customer journey into an interactive experience: choose key moments, design decisions and consequences, align teams and measure real change.

October 23, 20267 min read
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Formación

Gamified simulations for practising real workplace situations

Gamified simulations let people practise real decisions without real-world risk. How to design scenarios, consequences, feedback and debriefs that change behaviour.

October 16, 20267 min read
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Recruitment

Gamification does not eliminate bias: how to design more rigorous assessments

Gamification does not eliminate assessment bias. A guide to designing job-related, accessible, validatable and auditable selection experiences.

October 9, 20268 min read
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Diseño y tecnología

AI-generated video: uses, limitations and credibility risks

A practical guide to using AI-generated video in training, events and corporate communications while managing technical limitations, consent, disclosure and credibility risks.

October 2, 20268 min read
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Formación

How to design a gamified onboarding programme for new employees

Effective gamified onboarding is not about adding points to a corporate welcome. This guide explains how to design a 90-day journey that helps new employees practise decisions, connect with their team, gain autonomy and measure meaningful outcomes.

September 25, 20268 min read
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Eventos

Competition or collaboration: which format should you choose for your event?

Competition can energise a room, while collaboration tends to create different learning and relationship outcomes. This guide helps you choose between competition, collaboration or a hybrid format based on your objective, audience and desired experience.

September 18, 20268 min read
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